Effective Business WritingBook - 2009
"Clear and distinctive written communications are essential if you wish to create a favourable impression, project your personal and corporate personality and strike a distinctive note. It is important to know how to write everything from an e-mail to a report, and to do so informatively, persuasively and memorably, carrying readers with you." "Effective Business Writing will show you how to do this, helping you to formulate a systematic approach that makes it easier and quicker to get the right words down. Succinct and accessible, Effective Business Writing will guide and inspire every executive or manager who wants to be understood and make every message count."--BOOK JACKET.
Publisher: London ; Philadelphia : Kogan Page, c2009
Branch Call Number: 651.74 FOR
Characteristics: xiii, 129 p. ; 22 cm